Tim Sargisson: It's all about trust, stupid - Part 2

Shared values

clock • 4 min read

Advisers face an opportunity like never before to build trust with clients and demonstrate competence through honesty and ethics, writes Tim Sargisson - and to take a greater piece of the action as a result

In last month's column, I highlighted research from fintech provider Evalue suggesting that, out of 1,000 individuals aged over 50, 43% worry that advisers would not act in their best interests. In other words nearly half the population do not trust us to provide advice and guidance as to how best to manage their retirement pot. Then, earlier this month the Sunday Times published a full-page feature that revealed how reps with St James's Plavce (SJP), Britain's biggest financial adviser, are encouraged to play down the impact charges can have on returns to investors. SJP's fees can er...

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