How advisers can support clients through market volatility

Investing is ‘unnatural' Thanks to developing technology, clients now have a range of tools they can use to constantly check market movement throughout the day. This includes apps on phones or notifications from smart watches.  All these things are "potentially problematic", according to Murphy. This is because the more clients check market movements, the more likely they are to be exposed to losses which plays into loss aversion, an "asymmetric sensitivity people have of losses relative to gains." "Losses simply hurt more than gains feel good," Murphy explained. This is a phe...