Smaller IFA firms offer “proper” financial planning to clients who benefit from trust and loyalty in a relationship which develops over time while larger businesses can never be as client-centric, planners have said.
Speaking at The Lang Cat Home Games event last week (3 October), Joyful Wealth director Jo Wall and Headsup Wealth director Benjamin Mitchell said that while running a smaller advice firm was challenging it provided clients with a more personalised service. Wall has run her firm on her own for 18-months having previously been a paraplanner at St James's Place (SJP). She offers both financial planning and coaching. She said bigger advice businesses were important as they could communicate the importance of advice to clients and consumers, but smaller businesses gave clients "proper" fi...
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