PA360: Clients' lack of understanding of advice value is 'concerning'

‘Anyone running a business needs to offer value to their clients’

Sahar Nazir
clock • 1 min read

Advice firms should be “concerned” if their clients do not know what value means when receiving advice, according to Royal London senior intermediary development and technical manager Justin Corliss.

Speaking at PA360 today (25 April), Corliss highlighted the firm's Meaning of Value 2023 report with The Lang Cat and said nearly 15% of clients said they "do not know" what value means in financial advice. "That is concerning," Corliss told delegates. "Value is an interesting concept. Anyone running a business needs to offer value to their clients. However, value is subjective. "Advice is expensive, but to say something is too expensive without any context, it means that some people may feel the end does not justify the means for financial advice." Furthermore, Corliss said it is ...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Your profession

OBR leak 'embarrassing' as Selby calls for pension stability after Autumn Budget

OBR leak 'embarrassing' as Selby calls for pension stability after Autumn Budget

AJ Bell’s Tom Selby joins Sahar Nazir in the studio to unpack the Budget

Sahar Nazir
clock 28 November 2025 • 1 min read
Andrew Goodwin: Advisers shouldn't have to be told to improve

Andrew Goodwin: Advisers shouldn't have to be told to improve

'The fact is that nobody stays ahead of the curve by standing still'

Andrew Goodwin
clock 28 November 2025 • 4 min read
Treasury Committee chair welcomes plan to replace Lifetime ISA

Treasury Committee chair welcomes plan to replace Lifetime ISA

LISA is ‘too complex'

Sahar Nazir
clock 28 November 2025 • 2 min read