Huge demand for advisers to provide later life care support

‘Advisers can give people an idea of the fees involved with later life care’

Ayesha Venkataraman
clock • 2 min read

Advisers have a huge opportunity to support people’s planning for later life care given the current pressures on the NHS and social care systems, Just Group says.

The firm's analysis of a recent survey revealed that that just 7% of over-45s who have made care arrangements for a loved one or themselves used a regulated financial adviser in the process, but 61% stated that they would arrange to meet an adviser if they were referred. Only one in ten said that they would choose not to speak to an adviser and this falls even lower to 6% among over-75s. Additionally, half of over-45s said that if they approached their local authority or council for information about care, they would expect a referral to a financial adviser as standard. The survey ...

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