'No other platform can service all aspects of client relationships' - Mackay on AJ Bell's mobile platform

Still in development

clock • 3 min read
Bill Mackay, managing director of Investcentre.

Bill Mackay, managing director of Investcentre.

The appetite for AJ Bell’s new app-based platform Touch, offering an entirely digital service model for clients, might have been questioned before but the pandemic has firmly established peoples' reliance on virtual interactions, says Billy Mackay, MD of AJ Bell’s adviser platform Investcentre.

The app is built on the premise of all-digital proposition, which will allow advisers to virtually interact with clients on all aspects of the process including making investment recommendations, having...

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