Octopus acquires Hatch Financial Coaching

Financial coaching for mass market

clock • 1 min read

Octopus Group has acquired Hatch Financial Coaching in its bid to expand into financial coaching and bring it to the mass market.

Following the deal, this business will be rebranded Octopus Moneycoach and work primarily with employers. Existing clients include MoneySuperMarket, Sony Interactive Entertainment, Epson, and Experian. The business currently has 30 financial coaches and Octopus is planning to increase this to 200 over the next two years. Octopus Group is making a £10m investment in the business to help achieve this. Adam Price, founder and CEO of Hatch, will remain in this role. Octopus Moneycoach will partner with established advice firms to offer comprehensive financial advice to workplaces. The ...

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