PA360 North: PROD non-compliance makes firms 'easy FCA target'

'Fewer than 1% of firms PROD-compliant' - Rory Percival

Hannah Godfrey
clock • 2 min read

Adviser firms that remain non-compliant with product intervention and product governance sourcebook (PROD) rules are easy targets for FCA enforcement action, Rory Percival warned PA360 North delegates on Wednesday.

Speaking at Professional Adviser's all-day conference for financial advisers, the former Financial Conduct Authority (FCA) man turned consultant suggested a failure to comply with PROD made firms easy pickings for the regulator. Percival (pictured) estimated "less than 1% of the market" was compliant with PROD, adding that even those who believed they were were very possibly mistaken. He suggested most firms fall down when it comes to the written element of the new regime - namely that firms must write down how they have segmented and subsegmented their clients, devised investment sol...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Regulation

Understanding UK money habits: FCA's 2024 Financial Lives report key takeaways

Understanding UK money habits: FCA's 2024 Financial Lives report key takeaways

'Survey highlights significant challenges in financial resilience and pension savings'

Caitlin Southall
clock 12 June 2025 • 5 min read
Finfluencer trials delayed until 2027 due to court backlog

Finfluencer trials delayed until 2027 due to court backlog

Nikhil Rathi gave the update to aTreasury Committee hearing

Sorin Dojan
clock 10 June 2025 • 2 min read
Sustainability and market abuse concerns raised as FCA rings bell on PISCES launch

Sustainability and market abuse concerns raised as FCA rings bell on PISCES launch

PISCES regulatory regime now live

Linus Uhlig
clock 10 June 2025 • 3 min read