Chartered Financial Planner Informed Choice, which is home to well-known advice commentators Nick and Martin Bamford, is expanding the business into Hampshire.
The Surrey-based firm's financial planning director Shelley McCarthy will head the new Petersfield office in Hampshire, working alongside two other financial planners.
The firm signed the lease for the new office on Thursday, which was followed by a grand opening with the town's mayor. The office "forms part of a prestigious new mixed development", the company said.
Informed Choice said the new office was a result of rising demand in the business. It saw fee revenue rise by 10% in its last financial year, while new profits rose 32%.
"Petersfield is a fantastic location for an expansion of our independent financial planning services and we are fortunate to have secured an office suite at Holders Barn," said McCarthy.
"We already have a good relationship with clients and professional connections in Hampshire, and look forward to building more relationships there over the coming years."
She added: "It is a really exciting time for the financial planning profession and for Informed Choice specifically. Petersfield is underserved by financial planners at the moment and we look forward to becoming well known in the town by replicating our success in Cranleigh."
Combined five decades’ experience
Following Zurich acquisition
Bannister oversaw Standard Life acquisition
Firm's third acquisition this year