IA to 'challenge stereotypes' in investment industry with diversity campaign

The trade body recently merged with Investment20/20, which promotes entry-level industry talent, diversity and inclusion, and is launching the 'Supporting the Next Generation' campaign with a new video featuring a group of students giving their impressions of the investment industry. They say they typically expect individuals from the industry to be a "middle aged, white guy" and also mention "cigars", "watches" and "braces". Other assumptions were that individuals are "privately educated" at "Oxbridge" and "motivated by money". They also did not see themselves working in the indus...