NS&I has partnered with Adviser Home to increase awareness of and engagement with the organisation's products and services in the UK intermediary market.
Under the terms of the agreement, Adviser Home, an adviser communications platform, will create a "development zone" on its website that is dedicated to NS&I products and services. It will also undertake a programme of e-communications with its 23,000-strong adviser community to help build closer ties with NS&I and keep advice firms updated with news from the provider. NS&I head of intermediary relationships Andrew Pike said: "More and more advisers are adding NS&I products and investments to their client portfolios. The traditional attraction of complete capital security is now compl...
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