Schroders targets millennials with financial education site

MoneyLens to be edited by former Mail on Sunday journalist Vicki Owen

clock • 1 min read

Schroders has launched a website in efforts to "educate millennials", following a survey of the age group that found 94% of young professionals in the demographic wanted to improve their investment knowledge.

MoneyLens, which targets those born in the 1980s and 1990s, will be edited by former Mail on Sunday journalist Vicki Owen and will feature articles written by millennial employees at the fund manager. The site will feature the writers' own personal experiences as well as expertise to help readers learn how to manage their money, with topics ranging from money app reviews to explaining auto-enrolment. Global head of marketing at Schroders James Cardew said: "MoneyLens came together as an idea to help educate millennials, by providing information on investing and other money-related top...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Investment

Watch Professional Adviser's Working Lunch with Baillie Gifford - Enduring Growth in a Changing World

Watch Professional Adviser's Working Lunch with Baillie Gifford - Enduring Growth in a Changing World

Catch up on the discussion

Professional Adviser
clock 21 August 2025 • 1 min read
PA Awards 2025: Why MyFolio Index came out top as Best Risk Targeted Range of Funds

PA Awards 2025: Why MyFolio Index came out top as Best Risk Targeted Range of Funds

Aberdeen Investments Senior Investment Director and Head of Managed & Model Solutions Justin Jones shares what sets MyFolio Index apart following its Best Risk Targeted Range of Funds award win at the Professional Adviser Awards 2025.

Professional Adviser
clock 19 August 2025 • 3 min read
Woodford IM hits back at FCA's enforcement action including £46m in fines

Woodford IM hits back at FCA's enforcement action including £46m in fines

WIM said it 'strongly disagrees' with the regulator's decision

Cristian Angeloni
clock 05 August 2025 • 3 min read