AFH acquires protection specialist Eunisure for up to £4.5m

Second deal in two days

Julian Marr
clock • 2 min read

AFH has confirmed the acquisition of a second financial advice business in two days, after purchasing the entire issued share capital of Newmarket-based protection specialist Eunisure.

Under the terms of the deal, the maximum consideration payable by AFH is £4.5m, based on "a targeted increase in group profitability attributable to the core Eunisure business and introduced financial planning-led investment management". Vendor and current managing director Ralph Mortlock will remain on the Eunisure board. According to the financial planning-led wealth manager and industry consolidator, the initial consideration has been satisfied by a payment of £1.5m funded from its existing cash resources. It added: "Further deferred consideration of up to £3m will be payable over the...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Companies

Former Nexus IFA director Kerry Nelson and colleague plead guilty to £2m fraud

Former Nexus IFA director Kerry Nelson and colleague plead guilty to £2m fraud

Sentencing due in December

Isabel Baxter
clock 13 October 2026 • 2 min read
Castlefield appoints Matt Ralph as CEO in senior team shake-up

Castlefield appoints Matt Ralph as CEO in senior team shake-up

Succeeds John Eckersley

Isabel Baxter
clock 13 October 2026 • 2 min read
Plannr launches two-way integration with Dynamic Planner

Plannr launches two-way integration with Dynamic Planner

Further enhancements expected over the coming months

Isabel Baxter
clock 13 October 2026 • 2 min read