FCA working group recommends 'five financial rules of thumb'

Follows focus group and consumer research

Tom Ellis
clock • 2 min read

The regulator's Financial Advice Working Group (FAWG) has proposed five financial 'rules of thumb' and 'nudges' designed to help people meet common personal finance needs.

Based on the common phrases 'five fruit and veg a day' and 'a rule of thumb', the proposed 'Financial Five' is a result of one of the Financial Advice Market Review (FAMR) recommendations, which suggested the Financial Conduct Authority's working group design a set of easy-to-follow personal finance rules. The rules of thumb are meant to be memorable phrases, while a nudge is a "timely prompt from a trusted source" to remind people to act on the rules and make financial decisions.  For each rule of thumb the FAWG has identified an "illustrative nudge" to help people take action in ord...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Regulation

How considering vegetable peelers can inform your product design

How considering vegetable peelers can inform your product design

FCA released two reports to mark the third birthday of Consumer Duty

Alison Gay
clock 31 July 2026 • 4 min read
Andy Wealthall: Is there still a place for annual suitability reviews?

Andy Wealthall: Is there still a place for annual suitability reviews?

'We shouldn't solve one problem by creating another'

Andy Wealthall
clock 30 July 2026 • 4 min read
Why the smartest advisory firms are getting ahead of the FCA on non-financial misconduct

Why the smartest advisory firms are getting ahead of the FCA on non-financial misconduct

'September is a starting point, not the finish line'

Gemma McCall
clock 29 July 2026 • 5 min read