Pension cold contact up 22% in a year - research

'Extend cold call ban to email' - Phoenix

Hannah Godfrey
clock • 2 min read

Pension cold contact is on the rise, according to research by Phoenix Group, which has called on the government to extend its proposal to ban pension cold calling to include all forms of electronic communication.

A survey of 2,002 UK adults conducted in December 2016 found more than a quarter (26%) of UK adults have received calls or been otherwise approached by someone asking if they want to review their pension or release some as cash. The majority of these people - nearly two-thirds - have been contacted in the last six months, the research found. Phoenix conducted an almost identical study in September 2015, and the latest results show a rise of a fifth (22%) in cold calls over the 15 months in between. Three-fifths (59%) of those contacted were approached by telephone, a quarter (25%) by ema...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Pensions

State pension nears tax threshold – how can the government fix it?

State pension nears tax threshold – how can the government fix it?

'While policy change would be welcome, individual action is just as crucial'

Laura Suter
clock 06 May 2025 • 4 min read
A 1000-day wait: Pension transfer delays demand urgent reform, advisers say

A 1000-day wait: Pension transfer delays demand urgent reform, advisers say

Transfer delays highlight need for ten-day Pension Switch Guarantee

Sahar Nazir
clock 29 April 2025 • 2 min read
Sipps: How clients can avoid common retirement planning mistakes

Sipps: How clients can avoid common retirement planning mistakes

'Retirement planning stands as a cornerstone of long-term financial well-being'

James Floyd
clock 28 April 2025 • 4 min read