Bellpenny to launch independent financial adviser

Following acquisition of EFG IFA

Carmen Reichman
clock • 1 min read

National adviser Bellpenny is to launch an independent advice arm following its acquisition of EFG IFA, the firm has said.

The new venture will be called BIA Financial Planning and will build on the business of former bank adviser EFG, which was bought by Bellpenny from EFG Private Bank in January. The firm, created after the acquisitions of Ashby London and Platts Flello, is home to 11 advisers across offices in Wolverhampton, Birmingham and London. Led by Peter London and John Male, it serves about 800 active clients with £650m of funds under management (FUM), increasing Bellpenny's total FUM to £3.5bn.  BIA Financial Planning clients will continue to receive their existing services, with the firm co...

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