Robo-adviser MoneyFarm hires Google manager in UK push

Firms plans to roll out new ISA product

Carmen Reichman
clock • 1 min read

Robo-adviser MoneyFarm has a appointed former senior manager at Google to lead its product development in the UK savings and investment market.

Michele Battelli, who was senior technical program manager at Google's California office, will take on the role of chief product officer at the UK firm. MoneyFarm is an online independent advice service, which is regulated by the Financial Conduct Authority. The firm launched in 2012 and has since build an active user base of 50,000 investors delivering advisory and discretionary services online at what it said is a "fraction of the cost" of traditional wealth management services. The firm wants to expand its user base and will start by rolling out a new ISA product underpinned by ...

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