Robo-adviser MoneyFarm hires Google manager in UK push

Firms plans to roll out new ISA product

Carmen Reichman
clock • 1 min read

Robo-adviser MoneyFarm has a appointed former senior manager at Google to lead its product development in the UK savings and investment market.

Michele Battelli, who was senior technical program manager at Google's California office, will take on the role of chief product officer at the UK firm. MoneyFarm is an online independent advice service, which is regulated by the Financial Conduct Authority. The firm launched in 2012 and has since build an active user base of 50,000 investors delivering advisory and discretionary services online at what it said is a "fraction of the cost" of traditional wealth management services. The firm wants to expand its user base and will start by rolling out a new ISA product underpinned by ...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Companies

'Netflix for your finances': Money coaching startup targets advice gap

'Netflix for your finances': Money coaching startup targets advice gap

Jess Biggs launches Harman Wealth

Sophia Panayi
clock 13 May 2026 • 3 min read
Open letter urges NS&I regulation and authorisation

Open letter urges NS&I regulation and authorisation

Letter sent to interim CEO Jim Harra by The Family Building Society

Isabel Baxter
clock 13 May 2026 • 2 min read
French wealth manager enters UK market with IFA buy

French wealth manager enters UK market with IFA buy

Groupe Allen acquires London-based Altyx

Isabel Baxter
clock 13 May 2026 • 2 min read