IFA Saunderson House targeting early-career clients

Carmen Reichman
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Advisory firm Saunderson House has credited a 25% upswing in the number of new clients with a strategic focus on building relationships with customers "earlier in their career".

The hourly-charging wealth manager said it took on 166 new clients in the first half of 2015, a marked rise on the corresponding period last year, taking its total to about 1,750. It said it had shifted its focus on acquiring clients earlier in their working lives and building longer-term relationships at lower initial fees, which affected its short term margins. According to the latest results of the firm's parent company, IFG Group, Saunderson House saw a fall in its operating profits of 11% - from £3.1m to £2.7m - which it said was due to an rise in the levy collected by the Financ...

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