Advisers don't need to see every client every year - Prudential's Harrison

Carmen Reichman
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Advisers should tailor their ongoing services to their clients and don't need to see all of them annually to satisfy an unwritten rule about treating active customers fairly, Prudential head of business consultancy Paul Harrison has said.

While the core service a firm offers should be consistent, advisers should think about modifying how often they see their clients and through which channels in order to free up capacity, he said. For instance, some clients may not require annual check-ups and could be seen every two or three years. Others could be serviced over the phone or online to supplement face-to-face meetings, he suggested. Harrison said he has seen adviser firms struggling to deliver to capacity following the Retail Distribution Review (RDR). The RDR banned commission on retail investments, heralding the ad...

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