IFA 'sees the light' to embark on lifestyle financial planning

Laura Miller
clock

A Wigan-based IFA of 12 years is taking his career in a new direction - by embarking on the journey to become a lifestyle financial planner.

Peter Wray, a partner at Gannon, Lindsay, Wray, said he "proverbially saw the light" when he came across lifestyle financial planner Paul Armson, the founder of Inspiring Advisers and a coach who aims to transition advisers to a "highly profitable" lifestyle financial planning service in six months. Armson promotes the ‘Three Hats' concept, which breaks the advice process down into three distinct parts - life planner, financial planner, and financial adviser - which Armson said should each be charged for separately. Wray, who is currently working his way towards becoming a certified f...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Your profession

Feel Good Friday: One Four Nine Group raises £40,500 for charity partner

Feel Good Friday: One Four Nine Group raises £40,500 for charity partner

Firm picks three new charity partners for 2026/27

Professional Adviser
clock 24 April 2026 • 1 min read
Deal Dive: 2026 kicks off with a slower start

Deal Dive: 2026 kicks off with a slower start

Deals announced in Q1 2026

Isabel Baxter
clock 24 April 2026 • 3 min read
What Justin Bieber is telling you about your clients

What Justin Bieber is telling you about your clients

‘In our world, success, true success, is delivering someone to their goal’

Chris Justham
clock 22 April 2026 • 2 min read