Aviva takes top position in Platforum Q3 review

clock

Aviva has emerged as the highest ranked platform in the Platforum's market monitor for the third quarter.

The latest performance review findings saw Transact and Axa Elevate both drop one position, to second and third place respectively. The review took into consideration adviser feedback, price, functionality, financial strength and momentum. Parmenion was voted into the top position on the user leaderboard by advisers, followed by Transact and Nucleus. The Platforum managing director Holly Mackay (pictured) said: "Aviva has experienced more change than most other platforms over the last three years. We have seen them continue to rise up the ranks as they put the past to one side and ...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Wrap/platforms

AJ Bell platform adds DFM comparison tools from Mabel

AJ Bell platform adds DFM comparison tools from Mabel

Partnership follows other recent launches

Jen Frost
clock 30 September 2025 • 2 min read
Professional Adviser TV: Does the platform market need to evolve?

Professional Adviser TV: Does the platform market need to evolve?

Technology ‘core’ to improvement but takes time

Professional Adviser
clock 26 September 2025 • 1 min read
Platform innovation: Terry Huddart on Intelliflo's Wealthlink

Platform innovation: Terry Huddart on Intelliflo's Wealthlink

The tie-up 'could potentially change the game'

Terry Huddart
clock 23 September 2025 • 5 min read