Industry reports G-Day sales spike

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The industry is continuing to report pre G-Day sales spikes as it moves beyond the 21 December implementation deadline.

Bright Grey and Scottish Provident said sales of life, critical illness and income protection products were up by a quarter in the run up to gender neutralisation. The number of policies that started in December 2012 was up by 27% and 25% respectively, compared to the same time in 2011. The number of life policies increased by 19% for Bright Grey and 58% for Scottish Provident. A breakdown of the data showed the number of women buying life policies increased, with Scottish Provident reporting an increase of 95% year-on-year, compared to a 52% rise for Bright Grey; 20 December saw the ...

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