Zurich has pledged its new platform will focus solely on the intermediary sector and will not target adviser clients like other "predatory" players entering the B2C space.
The company, which unveiled its new proposition at The Platforum conference in central London yesterday, voiced concerns about platforms approaching adviser clients - and vowed it will never steal business from IFAs. "Not all platforms have the best intentions of advisers at heart or are fully committed to the adviser market" said Zurich intermediary sales director Richard Howells. "I hear stories of platforms wanting to communicate directly with clients. But we will say in our terms and conditions we will not nick your clients." He stressed Zurich's retail platform, set for launch...
To continue reading this article...
Join Professional Adviser for free
Signup and gain exclusive members-only insights
- Unlimited access to real-time news, industry insights and market intelligence
- Stay ahead of the curve with spotlights on emerging trends and technologies
- Receive breaking news stories straight to your inbox in the daily newsletters
- Make smart business decisions with the latest developments in regulation, investing retirement and protection
- Members-only access to the editor’s weekly Friday commentary
- Be the first to hear about our events and awards programmes
