Pru expands guaranteed range to help 'cautious majority'

Laura Miller
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Prudential has extended the guarantees it offers on its PruFund range to help advisers target the majority of investors who remain cautious post financial crisis.

New research by the group suggests clients are more risk averse and less willing to accept high volatility investments, and intend to stay that way for at least the next 12 months. Guarantees are one way IFAs can address clients concerns while complying with the FSA's tightened rules around assessing investment suitability and clients' capacity for loss, Prudential said. PruFund Growth investors will now be able to choose a money-back capital guarantee ranging from six to ten years. Meanwhile, PruFund Cautious investors will be offered the same terms in addition to the five year guara...

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