IFAs to platforms: Your financial strength is key

Capita analysis of over 1,600 pieces of platform research carried out between December and March shows 40% included The Platforum service ratings whilst 34% used AKG's financial strength ratings. Financial strength ratings from AKG Actuaries and Consultants were added to  the Synaptic Research suite in December. "Integrating The Platforum and AKG's ratings into the Synaptic suite has been a great success and we believe including this data adds real value to advisers' research of the platform market," said product director William Watling. As well as featuring in the Synaptic Resear...