Life insurers are the "dinosaurs of the 21st century," warns Suncorp

Jonathan Swift
clock

Suncorp group chief executive Patrick Snowball, the man who previously ran Aviva's UK operation, has warned life insurers they could die out unless they innovate and change.

In an exclusive interview with Incisive Media's Post, Mr Snowball - who left Aviva in 2007 - said: "I think fundamentally the problem in the UK is that the life insurance company per se is the dinosaur of the 21st century. "The reason I say that is these firms are trying to sell 30 year products in a world where consumers want to access and switch, if not every year, then at least every five years." Mr Snowball added: "Now [former Aviva Life, now Aviva UK CEO] Mark [Hodges] has done a great job in re-engineering Aviva Life, and it was the plan that he and I put in place three years ag...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Protection

'Surely we're capable enough of doing it ourselves': Industry says protection should be in-house

'Surely we're capable enough of doing it ourselves': Industry says protection should be in-house

Majority believe IFAs and wealth managers should not outsource, PA Asks finds

Isabel Baxter
clock 13 May 2025 • 3 min read
Five things to know when assessing critical illness policies

Five things to know when assessing critical illness policies

Five critical illness factors to consider

Alan Lakey
clock 12 May 2025 • 4 min read
Finding cover for clients with health conditions poses challenge for advisers

Finding cover for clients with health conditions poses challenge for advisers

The Exeter research findings

Jaskeet Briah
clock 12 May 2025 • 1 min read