Most Elevate advisers select unbundled option - Axa

clock •

Axa has added its voice to the platform charge transparency debate saying about 90% of advisers on Elevate select its unbundled solution.

Since the FSA released its Platforms Discussion Paper last month - in which it set out its preference for unbundled charging - the platform community has been debating the issue of charging, with the wrap and supermarket camps firmly divided on the subject. Now Axa has thrown its weight behind the unbundled option, saying nine in 10 advisers using its Elevate platform opt for its unbundled structure. The platform offers both a bundled "supermarket" solution and unbundled "wrap" option. "On Elevate, 80-90% of assets on the platform are through an unbundled charging structure," Axa Weal...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Wrap/platforms

AJ Bell signs up to The Platforms Association's transfer charter

AJ Bell signs up to The Platforms Association's transfer charter

After being missed off TPA’s initial list

Sophia Panayi
clock 28 September 2026 • 1 min read
Big players give The Platforms Association's transfer charter a miss

Big players give The Platforms Association's transfer charter a miss

AJ Bell and Parmenion choose not to sign up

Sophia Panayi
clock 25 September 2026 • 2 min read
Most platforms sign up to transfer charter

Most platforms sign up to transfer charter

Signatories include Benchmark, Fidelity International and Quilter

Sophia Panayi
clock 17 September 2026 • 3 min read