Lead generation company Leadbay has launched a trial in private medical insurance leads with Best Health UK and Chase Templeton.
Post trial IFAs and specialist health & protection brokers will be able to choose prospective clients by whether they want personal PMI or cover for their whole business; if cover is required for a business brokers will be able to see how many employees the cover is for. Every person asking for PMI advice through Leadbay will have given their express consent for a named broker to call them. They will have seen the adviser's company name and consented for them to call before they submit their request for advice. Leadbay will refund the cost of any lead they confirm is uncontactable. L...
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