Leadbay has reduced the LTV on a variety of different mortgage types to ensure brokers are not paying for leads they cannot place.
The announcement comes after paaleads.com said earlier this week it would only forward leads to subscribers that were below 96% LTV. Leadbay says an adviser buying leads from customers asking for 100% LTV is wasting their money as no lenders currently offer these products. The new LTV limits mean adverse credit leads will not be sold at more than 80% LTV, while buy-to-let and self-cert leads will not feature any customers asking for more than 85%V. First time buyer, remortgage and purchase leads will all be capped at 95% LTV. Grant Stevens, managing director at Leadbay, says: “Good ...
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