IFA service nets the online client

clock

A financial planning firm has launched online advice services which target consumers who prefer to do their shopping and manage money over the internet.

Called advicemadesimple.com and pensionsmadesimple.com, the sites are the brainchild of Keith Churchouse, managing director of Bracknell-based Churchouse Financial Planning, and have been created for the new generation of client who may not want to have a face-to-face meeting in the office but still want good quality financial planning support. While the process still follows all the usual requirements of completing a full financial planning service, the online facility allows the consumer to complete all of the necessary factfind criteria online, receive a financial planning report which...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Technology

Timeline unveils AI assistant for advisers

Timeline unveils AI assistant for advisers

Launches Pennee and adds third-party DFMs to platform

Isabel Baxter
clock 14 May 2026 • 2 min read
HMRC signs £175m ten-year AI and sovereign data deal

HMRC signs £175m ten-year AI and sovereign data deal

Quantexa selected by HMRC

Jenna Brown
clock 14 May 2026 • 2 min read
How not to fall for the AI plausibility trap

How not to fall for the AI plausibility trap

'Trust in financial advice takes years to build. It has never been easier to put at risk'

Tadhg Buckley
clock 07 May 2026 • 3 min read