Lead generator breaks into annuities market

clock

BeatThatQuote.com, the two-year-old lead generation business, has broken into the annuities market for the first time, promising to match consumers with best quotes.

The development comes after a previous announcement regarding life insurance quotes, which are also to be offered. Under the new service, consumers visiting the company’s website will be directed towards basic information on annuities, including reference to the open market option and how annuities work, after which they will be invited to input “a few key details”. BeatThatQuote.com then matches up the consumer’s details with “an annuities expert who will scan the whole of the market on their behalf to find the very best deal based on their personal circumstances.” BeatThatQuote.com'...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Technology

AI: Why financial advice is on the brink of a rapid revolution

AI: Why financial advice is on the brink of a rapid revolution

Three practical steps advisers and planners can take now

Rohit Vaish
clock 08 July 2025 • 5 min read
Tech helping IFAs rise to capacity crunch challenge

Tech helping IFAs rise to capacity crunch challenge

Industry is growing, thriving and embracing change

Rowan Whittington
clock 03 July 2025 • 4 min read
Efficient doesn't mean fair: AI, advice, and the price & value test

Efficient doesn't mean fair: AI, advice, and the price & value test

'Under Consumer Duty, fair is the standard'

Scott Daniels
clock 03 July 2025 • 6 min read