Progress from Royal Liver is considering developing online applications and underwriting which could be intuitively tailored to match the age, sex and medical conditions of the person applying for the protection product.
Speaking at the company’s London roadshow yesterday, Debbie Smith, who joins Progress from Royal Liver in two weeks time as chief underwriting officer, said some of the developments the company is currently considering is the tailoring of client applications to capture information based specifically on the circumstances of their lives, and which are more likely to meet their own requirements. In particular, Smith says there are still many innovations to be had in online underwriting processing which could cut the data required offline and make it more relevant to the application placed b...
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