Legal & General (L&G) has launched a lead generation service to members of its mortgage network, offering advisers access to prospective clients from external lead suppliers.
A panel of lead suppliers has been selected from whom advisers can purchase leads at preferential rates, consisting of LeadPoint, Leadbay and Mercantile Equity. Each supplier has developed a range of exclusive deals. Mark Screeton, national sales director at L&G, said: "Advisers need new business and we are providing them with the opportunity to buy details of potential new clients. "New business activity is time consuming so we hope this service will allow them to spend more time advising and less time prospecting. Our panel offers a range of leads from basic client details right up to...
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