Marketing no longer a 'nice to have' for advice firms

This episode of Professional Adviser TV explores why financial advisers need to place marketing higher on their to do list and how this can help business growth. The conversation explored why financial advisers should look at marketing more and how doing this effectively can benefit their business. As a financial adviser, Mullins spoke on the marketing processes he has in place for his firm and how are these are effective. It is also discussed if financial advisers have enough marketing tools available to them and why marketing is more crucial now more than ever when it comes to co...