Are 'finfluencers' a real threat to professional financial advisers?

In an age dominated by social media, the emergence of finfluencers has been nothing short of a revolution. However, as these online personalities gain prominence, questions arise about how they impact financial advisers. Are they allies or adversaries? Sound Financial IFA Ryan May says finfluencers can have both a positive and dangerous impact on the profession, which boils down to the individual and their motivations. "We all know the power of social media and how many people will now revert to this for guidance, tips, and information. This is both a blessing and a curse," he tells P...