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If AFH can afford to absorb platform costs, it is because it is making enough money elsewhere from its clients to be able to do so
AFH has been tooting its own horn about scrapping platform fees for clients and taking on the cost burden itself yet, writes Tom Ellis, this is not a model many advisers could - or even should - seek to emulate
At first glance the decision of growing consolidator AFH, as a business, to take on clients' platform fees seems brave, pioneering and, not least, really expensive. If a platform costs each client 0.30%...
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