Tomorrow's world: What will mass-market advice look like in 25 years?

How will mass-market advice be delivered in 25 years?

Carmen Reichman
clock

With the FCA pinning its hopes on technology for bridging the advice gap, PA asks: What will mass-market advice look like in a quarter of a century?

The future of bespoke financial advice for the mass market may be human-less: a consumer with a computer and a credit card. Considering how important it is for advisers to be able to tailor their questions to their clients, and to be able to interpret any nuance in their answers, this sort of future may seem fanciful. Yet Martin Wheatley, the chief executive of the Financial Conduct Authority (FCA) is among those suggesting a system like this is workable, and even likely. Last week he even admitted that advisers could be fully replaced by machines as he told the Treasury Select Com...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Wrap/platforms

How does a Model B platform work and what are the differences with other models?

How does a Model B platform work and what are the differences with other models?

Mark Rendle explains how a 'Model B' platform works and how it differs from other models...

Mark Rendle
clock 09 July 2026 • 4 min read
Platform functionality: Beware change for change's sake

Platform functionality: Beware change for change's sake

'It's all too easy to end up in the realm of bolt-ons and fripperies'

Steve Andrews
clock 26 June 2026 • 4 min read
Vanguard UK Platform Awards – Last day to vote

Vanguard UK Platform Awards – Last day to vote

Last chance to vote across several categories

Clive Waller
clock 26 June 2026 • 1 min read