Three years after its launch in March 2003, Bright Grey has grown from a company of six to one with over 400 employees, and it plans to keep growing year on year while retaining its autonomous, team-orientated culture.
Roger Edwards, products director at Bright Grey, has been with the firm since its inception and he believes part of the reason the company has been successful is because it aims to be a life assurance provider which is more than just about giving people money when things go wrong. As part of this aim, the firm has a helpline for consumers who need advice and provides nurses for those who require medical help at home. “The profession is very price-orientated, but we believes there is more to this market than price and it is worth an extra 50p a month,” says Edwards. He suggests anothe...
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