The Investment Management Association (IMA) is calling for annual increases in the ISA limit at least in line with inflation.
Investors aged over 50 are positive about the future returns offered by the stock market, according to a survey by Fidelity International.
Two thirds of over 50s plan to up their ISA equity investments, following the increase in limits today.
The ISA has been transformed from a mild-mannered tax efficient savings wrapper into a caped muscle-bound tax buster, says Peter Hicks.
Family Investments has partnered with the Post Office to launch a Guaranteed Capital Bond Cash ISA.
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Net sales of UK domiciled Isas were £321m in March, a positive increase on February which saw outflows of £112.5m, and £273.5m up on the £47.5m inflow in March 2008, according to figures from the IMA.
HMRC has extended the deadline for Icesave savers who have not yet transferred their cash ISA.
The IMA is calling on the Government to raise the Isa allowance to £9,600 and urges further incentives to boost savings in the UK.
The IMA is calling on the Government to raise the ISA allowance to £9,600 and urges further incentives to boost savings in the UK.