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Author profile

Jen Frost

Jen Frost

Jen Frost has been editor at Professional Adviser since 2024. 

She has worked in financial services journalism since 2016, writing for titles in both the UK and North America.

Her previous roles include North America editor at Insurance Business and news editor at Insurance Post.

Jen has been shortlisted for and won numerous industry awards. She was named B2B General Insurance Journalist of the Year for four years running (2020 to 2023) at the Headlinemoney Awards, where she also won B2B Story of the Year in 2021. 

Earlier in her career, she won the Gold Award for Financial Journalism at MHP’s 30 to Watch Awards.

You can find Jen on Linkedin here. 

Articles by Jen Frost

Rosemount adds eight advice firms in a quarter

Companies

Rosemount adds eight advice firms in a quarter

CEO argues advisers often ‘feel overlooked and treated as a number’ in other networks

clock 29 October 2024 • 2 min read
Advisers' biggest Budget worries and wants revealed

Tax planning

Advisers' biggest Budget worries and wants revealed

The ‘stakes have never been higher’, Abrdn policy head cautions

clock 28 October 2024 • 3 min read
Reeves targets £20bn employers' National Insurance hike – reports

Tax planning

Reeves targets £20bn employers' National Insurance hike – reports

Chancellor reportedly set on all major Budget measures

clock 28 October 2024 • 1 min read
Editor's view: SJP Academy and FCA finfluencer crackdown

Your profession

Editor's view: SJP Academy and FCA finfluencer crackdown

The editor's Friday Night Takeaway from 25 October

clock 25 October 2024 • 3 min read
Budget wobbles could be making Brits vulnerable

Tax planning

Budget wobbles could be making Brits vulnerable

Financial advisers have been inundated with Budget questions

clock 25 October 2024 • 3 min read
Editor's view: Budget tax hikes and consolidation

Your profession

Editor's view: Budget tax hikes and consolidation

The editor's Friday Night Takeaway from 18 October

clock 18 October 2024 • 2 min read
Evelyn Partners CEO Geddes warns of 'stifling' CGT change impact

Tax Planning

Evelyn Partners CEO Geddes warns of 'stifling' CGT change impact

Paul Geddes urges for caution on tax changes

clock 18 October 2024 • 2 min read
Government to target IHT raises in Autumn Budget – reports

Tax planning

Government to target IHT raises in Autumn Budget – reports

IHT ‘one of the most hated taxes in Britain’

clock 18 October 2024 • 3 min read
In view: Plotting PFS change

Your profession

In view: Plotting PFS change

From first operating loss since 2008 to sponsorship, board and revenue changes

clock 17 October 2024 • 6 min read
CII posts surplus as PFS reports operating loss

Your profession

CII posts surplus as PFS reports operating loss

First time PFS has seen operating loss since 2008

clock 16 October 2024 • 3 min read
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