Advisers can help cut through the noise for overwhelmed clients

'In an era marked by information overload, advisers transform uncertainty into clarity'

clock • 4 min read

Where there is panic, advisers can provide calm, writes Ahmed Bawa

The financial services landscape has undergone significant transformation in recent years. One of the defining features of this new environment is the sheer volume of information available to consumers. There's no shortage of suggestions from here, there and everywhere over what people could and should be doing with their money. Yet rather than feeling more empowered, many individuals are experiencing a growing sense of uncertainty and confusion about their finances. Recent data from LV= offers valuable insight into the scale of this challenge. Almost four in ten adults (38%) report f...

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