Platform innovation: Terry Huddart on Platform One's execution only portal

Next up in our platform innovation review series is Platform One (not to be confused with P1; there is some ‘shared history' behind the naming conventions, but everyone is friends now). In addition to its adviser-as-platform and wrap platform operation with £2.1bn assets under administration, Platform One also white labels its tech in various ways to other companies, like with pension firm Alltrust. It initially launched in 2011 and runs off its own proprietary tech, which was brought to the business by its CEO Alex Cowan-Sanluis, when he and his team executed a takeover in 2019. T...