Client retention: What can financial services learn from big tech?

Big tech understands user requirements and customer service

clock • 4 min read

Sarah Bateman explores what financial services firms can learn from players in the big tech space...

The UK's consumers are facing a financial advice gap, with tens of thousands either put off or prevented from seeking guidance or simply unaware of how to access it. The Financial Conduct Authority's (FCA) Financial Lines Survey 2022 found that only 9% of adults had taken financial advice in the previous year and that, of those, customers with more than £250,000 in invested assets were the most likely to have taken advice. According to a recent whitepaper from Altus, 80% of consumers agree there should be more affordable ways to access advice, and 51% of adults in 2020 reported being wi...

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