Why tech compels us to rethink financial advice for the better

'Tech should empower advisers, not overpower them'

clock • 5 min read

Andrew Goodwin continues his columns for Professional Adviser with a look at the world of adviser tech and argues its rapid progress should not be seen as an existential threat...

Many financial advisers see technology as an existential threat. They're afraid that advances in fields such as artificial intelligence are rapidly eroding their offering and will eventually put them out of business altogether.  I think they're mistaken. Tech should empower advisers, not overpower them. Yet there's no denying that the era of big data, artificial intelligence and hyperconnectivity demands substantial adaptation.  It's basically a question of understanding where advisers can genuinely add value for clients today. By extension, it's a question of understanding what an ad...

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