Artificial intelligence in advice: Finding the winning formula

'Artificial intelligence has the potential to be an industry game-changer'

clock • 4 min read

Russell Andrews looks at the use of artificial intelligence in the advice process in his latest article for Professional Adviser

The mainstream explosion of artificial intelligence (AI) tools continues. While the headlines have been largely dominated by a few names, there are countless tools launching almost daily, providing access to various functionalities, such as video, music, and text-to-speech generation or document translation.     Whilst this explosion shows no signs of abating, it hasn't yet appeared to have delivered any demonstrable solution or client benefits in the advice and wealth management industry. Many of the bigger or more progressive firms are without doubt starting to take note and invest in ...

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