Jonathan Wauton: Robo-advice - the great under the radar comeback

'The only way is up'

clock • 5 min read

Jonathan Wauton looks at the world of robo-advice, which he says has had a comeback while no one has noticed...

By now, it's generally agreed that the robo-advice revolution of the late 2010s did not live up to expectations. However, far from this being a failure, sounding the death knell for digitalisation among wealth managers, the reality instead is that the space has simply matured. There is a new acceptance that digital wealth makes sense if done in the right way, and as a result, it has now become an accepted part of the service offering that many wealth firms want to be able to offer. Today, wealth managers are simply integrating the best of the third-party technology that emerged during...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Technology

Advisers warned against all-in-one 'tech traps'

Advisers warned against all-in-one 'tech traps'

‘I became frustrated with the limitations of this approach’

Sahar Nazir
clock 29 January 2026 • 3 min read
Need financial guidance? There's a bot for that

Need financial guidance? There's a bot for that

Generative AI-powered bots or agents could be key to democratising financial guidance, writes Paul Muir

Paul Muir
clock 27 January 2026 • 4 min read
What advisers want from technology providers

What advisers want from technology providers

Innovation, or for things to just work better?

Professional Adviser
clock 23 January 2026 • 1 min read