Mark Pittaccio: The perfect opportunity to build trust with clients

clock • 2 min read

Recent research once again brought into question the public's trust of financial advice and those providing it. But, writes Mark Pittaccio, the recent crisis has offered up an opportunity to show clients the true value of a financial adviser...

Trust of the financial advice professional seems to be at least an annual discussion. Indeed, research has shown that trustworthiness is the key criterion when selecting a financial adviser and has also shown that most clients indeed have a high level of trust in the adviser with whom they consult. However, as the latest set of research from OpenMoney revealed, the wider public continue to associate negative words with the profession. Frustration at these findings is understandable. However, the good news is now is one of the best possible opportunities to alter that opinion. OpenMone...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Your profession

March 2024: Month in review with deputy editor Jenna Brown

March 2024: Month in review with deputy editor Jenna Brown

Take a look at some of the news and feature highlights of the last month

Jenna Brown
clock 28 March 2024 • 5 min read
Wren Sterling adds £265m in client assets in latest deal

Wren Sterling adds £265m in client assets in latest deal

First advisory firm purchase of 2024 for national financial planner

Jenna Brown
clock 28 March 2024 • 1 min read
Consumer Duty Alliance looks to attract advice industry talent

Consumer Duty Alliance looks to attract advice industry talent

New Talent Alliance will be chaired by M&G Wealth Advice MD Tom Hegarty

Isabel Baxter
clock 27 March 2024 • 2 min read