Mark Loosmore: Are you being served (efficiently)?

Simplify and modernise

clock • 3 min read

Demands on advisers may be constantly shifting and evolving so, argues, Mark Loosmore, a technology-based guided advice service can help firms to serve more clients, more profitably and more efficiently

Over the last couple of months, a number of surveys have focused on the advice gap in the UK and explored some of the ways in which the financial services industry might go about addressing it. For me, many of the results suggest one answer might be found by opening up access to the professional services of advisers through technology-driven automation. The most recent piece of research, from OpenMoney, suggested that as many as 5.8 million people would be willing to pay for advice if it cost less. This section of the population constitutes what OpenMoney calls the "affordable advice gap...

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