Simon Binney: Why AI/automation is crucial to advice firms' survival

Questions and actions to consider

clock • 9 min read

The advice sector has no choice but to explore its automation/AI options, argues Simon Binney, so for those still on the fence he answers common questions asked by firms weighing up embarking on this journey

"Companies have to create an AI advantage to survive. It is critical that the traditional wealth industry - and even the fintech disruptors - really must start to come up with answers to remain competitive, not least in the provision of wealth management services and digital advice." Profound words from Altus Consulting on the evolution of financial advice - and yet, for many firms, coming up with the answers is complex. With so much disruption at such a rapid rate, anyone could forgive advisers for being confused by which direction to take, and their concerns are valid - after all, we a...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Technology

Rob DeDominicis: You don't need to wait until 2030 for AI to pay off

Rob DeDominicis: You don't need to wait until 2030 for AI to pay off

'Firms shouldn't be held back waiting for the industry to agree on where the higher-risk work sits'

Rob DeDominicis
clock 14 August 2026 • 3 min read
FE Fundinfo launches AI assistant for advisers

FE Fundinfo launches AI assistant for advisers

Part of updates to Nexus for Financial Advisers platform

Sophia Panayi
clock 13 August 2026 • 2 min read
Is the FCA ignoring an obvious breach of the regulatory perimeter?

Is the FCA ignoring an obvious breach of the regulatory perimeter?

'There are genuine legal complications'

Gareth Fatchett
clock 11 August 2026 • 5 min read