Marilyn Cole: The real competitive threat from the robo-advisers

Independent ‘robo' businesses are now launching in such numbers as to be almost considered a sector in their own right. In general, these firms have been referred to as ‘robo-advisers', although many are not very happy with the name as, among other things, they believe it could put off investors. It could also be leading the rest of the market, including financial advisers, to misconstrue the competitive threat. A recent debate involving three of the robo businesses and hosted by consultancy the Lang Cat saw firms such as Nutmeg, Scalable Capital and Wealthify putting the emphasis muc...